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Teaching Entrepreneurship to Engineering Students
January 12-16, 2003 - Monterey, Ca, USA
| Editors: |
Eleanor Baum, Cooper Union, USA
Carl McHargue, University of Tennessee, USA |
The articles for these proceedings are not peer-reviewed.
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To Sell a Better Mousetrap
David Bodde, University of Missouri - Kansas City
David Bodde, "To Sell a Better Mousetrap" in "Teaching Entrepreneurship to Engineering Students", Eleanor Baum and Carl McHargue
Eds, ECI
Symposium Series, Volume P2 (2003). http://services.bepress.com/eci/teaching/19
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